Articles posted in September, 2010

Wonderful news for mailers! Canada Post has just introduced Smart Data Cleaner, which is a suite of beneficial, “do it yourself” data cleansing services. In this post, we will look at some of the areas that this new service covers and consider some of the great benefits that can be derived from using it.

Typography is one of the most fundamental elements of design (modern or otherwise). Unfortunately, it is also one of the most overlooked elements. This article is prepared as a sort of primer on the very basic things you can potentially do to improve typography and avoid some basic blunders that could have a detrimental effect on your mailers.