Slay More with Claymore

posted by Dave Ward in Advertising Data Direct Mail Marketing.

While we are not recommending that you go out and do serious damage to anyone, we love the analogy of using a double-edge sword when focusing on the double-edge benefits of direct mail. With direct mail: No matter what, EVERY PIECE MUST BE SEEN. Printed media provides BETTER COMPREHENSION, RETENTION AND ALSO DELIVERS BETTER RESULTS, when […]

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